The proposed symbol is loosely inspired by the 1966 essay of Bazin called „Plumons l’Oiseau“ where he introduces six new symbols under which one was for love, showing two mirrored question marks. The aim was to create a new symbol which seamlessly blends with existing Yamaha icon. While simultaneously creating a mark which seems as if it were a new character for an alphabet, by creating a symbol that feels very natural in its simplicity that conveys the duality of the Yamaha story. 
The symbol on white background. 
Second entry. 
Back to Top