RCA Show Branding 2016

Me and Laura Jouan were asked to propose a branding system for the Royal College of Art Final Show in 2016. We came up with this modular design system that would grow and retrieve in conjunction with the show and reflect its process. The poster and icon show the hierarchy and all the simple design elements used for the branding project, including directional elements and colour guides for the different parts of the show. This creates a system that is highly flexible in its application and visually memorable because of its use of pink, which hints at Christo and Jeanne-Claude for their Pink Surrounded Islands project in Miami in 1983.

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